Franca Foligatti

Expanding Italian Businesses to American Markets


I've worked with many companies, providing successful results and consistent satisfaction. 

I provide turnkey business services and work closely with my clients to meet their goals. I specialize in luxury goods and services including fashion, furnishings, wellness and cosmetics. In collaboration with Octagona srl, I established the U.S. subsidiary of Rilievi srl.

As Director of Sales and Marketing, Franca Foligatti is responsible for overseeing the brand vision of NO KA 'OI, and the growth of its worldwide distribution, through luxury retailers like Net-A-Porter, Carbon 38, Neiman Marcus, Luisa via Roma, Le Bon Marche’, KaDeWe Group and others. She works directly with owners Simona Finelli and Michele Galliano to develop sales and marketing strategies and coordinate global business development.

I am an active participant and American representative for the CDO-Matching networking event in Milan, and have brought buyers to Italy from North and Central America to introduce them to manufacturers.

Every year I lead workshops on the North American market for ISTAO, a post-graduate Business School in Ancona, Italy, providing cultural insights and business development for ‘Made In Italy’ lifestyle products. I also led workshops for CDO Matching (Milan,Italy) on opportunities and challenges in the United States market for Food and Interior Design industries.

For the men's cosmetic line, Hommage, I conducted international business development and introduced their products to top spas around the world. I launched the U.S. retail strategy for Qiviuk, a luxury knitwear company from Canada. And for Braccialini, a maker of fine Italian leather handbags and accessories. I did their brand positioning and launched their first New York retail store.

I was responsible for the opening the U.S. subsidiary of Avon Celli, an Italian luxury knitwear company, where I secured distribution in specialty and department stores (including Bergdorf Goodman, Neiman Marcus and Barneys) and increased sales from $300K to $3M. 


"Select Italy contacted Franca Foligatti at a very critical moment, when we needed to consolidate our brand and strengthen our position in the luxury travel market. Franca helped us develop a short-term strategy and long-term vision.”

Andrea Sertoli, Presidente di Select Italy